ozarque ([info]ozarque) wrote,

Why I subscribe to Esquire.....

The staff at our local postoffice finds it more than a little strange that I get Esquire every month, year after year. There's its ghastly stench, for starters .... the reek of half a dozen different "male perfumes" competing for attention from its pages. That ought to be offensive enough to dissaude an elderly lady from paying good money for the thing.

And then there's the content, both the writing and the pictures. It would be bad enough if it were just erotic stuff in bad taste, but it's worse than that. About a third of it is erotic stuff that appears to have been written by male seventh graders huddled in snickering groups in their locker rooms. The Esquire staff fixes the spelling and punctuation and throws in a few sophisticated lexical items to make it look as if grown men had written it, but the real source is obvious: It's either actual seventh-grade boys, or it's the staff's Inner Seventh Grade Boys. Tasteless smartalecky smarmy filth. The postoffice persons wonder what on earth Miz Elgin could possibly be doing with that stuff; surely I'm not reading it?

And they're right; I'm not. I already know which columns and features will reliably be tasteless smartalecky smarmy filth every month, and I don't read those. I only have to read a couple of sentences in an article or interview to find out if it's just more of the same, and then I stop reading that. I rip out the perfume pages the instant the magazine enters my house and put them in a sealed plastic bag in the trash.

And then, after the sanitation triage, I read the good stuff that Esquire is inexplicably salted with. What possesses the editors to put some of the best writing available -- not only superb short stories but equally fine articles on religion and economics and politics and more -- in the middle of sets of disgusting pieces of trash I cannot imagine .... except that it's the sort of thing a twelve- or thirteen-year-old boy might think it was really funny to do.

Anyway, the part of this month's issue that I wouldn't have wanted to miss is "The Five-Minute Guide: Oil," by Robert Thompson, on pp. 134 and 136. Not a lot there I haven't read before, but it was always scattered all over the place; this article has it conveniently gathered together on two excellent pages. It tells us that our Strategic Petroleum Reserves "would keep the U.S. operating at normal capacity for about forty-five days." It reports that the oil in the Arctic National Wildlife Refuge is "the amount the U.S. burns through in about twenty-two months." It explains that if we switch to synthetic oil at current rates of consumption we'll reach "the peak of U.S. coal supplies within two decades." It notes that global oil production will peak within twenty years and that foreign reserves outside the Middle East "will likely be played out by 2025." It provides a careful history of the problem from 1859 to date; it has a map, and it has all the useful statistics. It tells us that the answer to the question "Should we be scared?" is yes. And it gives us this lovely bit, on page 134:

"Even the oil-glutted Saudis have a saying: 'My father rode a camel. I drive a car. My son rides in a jet. His son will ride a camel.' "

If I didn't subscribe to Esquire I might miss it when they do "The Five-Minute Guide: Water." I wouldn't want that to happen. I just wish they'd exhaust their resources of male perfumes.

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[info]polypolyglot

September 21 2005, 14:23:12 UTC 6 years ago

I usually dismiss Esquire and Interview for being fluffy, but I subscribe to both for the reasons you describe.

[info]wikdsushi

September 21 2005, 14:39:37 UTC 6 years ago

If it comes to it, I think you can request a copy without the scent strips. Several publishers provide them for people with asthma and other sensitivity issues. Might take a couple of months for them to start to arrive, but it's always worth a try to ask.

[info]ozarque

September 21 2005, 19:19:17 UTC 6 years ago

I'm not asthmatic, or allergic to the perfumes (as long as all I do is breathe them). I just find them revolting. If the magazines (women's as well as men's) would enclose only one perfumed page in an issue, they might sell some of the product, for all I know. But I find it hard to believe those ads work when what you get is a "blend" of half a dozen scents all at once.

[info]rabidsamfan

September 21 2005, 14:39:39 UTC 6 years ago

Some magazines have "perfume free" subscriptions for people with allergies. You should contact their subscription department and find out if they're one of the magazines that do.

And now I want to read that article!

[info]niemandsrose

September 21 2005, 15:02:15 UTC 6 years ago

You might also look into an "online-only" subscription, if Esquire offers such.

[info]hilleviw

September 21 2005, 15:12:34 UTC 6 years ago

I feel similarly about Playboy. I often really want to subscribe: they publish great fiction, the arts reviews are thorough and thoughtful. They actually cover jazz seriously. The interviews are the best in the world. I don't even mind the nudes, they're rarely crass and it's easy enough to skip by them quickly. But the magazine is an icon of misogyny and I can't bring myself to buy it because of what it stands for and represents.

[info]signsoflife

September 21 2005, 15:27:40 UTC 6 years ago

I haven't read Playboy in years, but my impression from the issues I did read was that it was far less misogynistic than your average fashion magazine. (I will grant this is probably more a statement about the fashion rags than about Playboy.) Playboy at least sells the idea that women qua women are attractive and desireable. They may manipulate the idea of what a women is in a way that's narrowing, but the distinction I'm trying to draw is that the fashion magazines' advertisers require that women believe that women qua women are *not* attractive and desireable. At the very least Playboy seemed less destructive for a young woman to read -- its selling point may be the objectification of women, but the economic core of the fashion magazines is the "beauty" industry, and so serving their advertisers requires them to make women feel like they need enhancement.

[info]idiotgrrl

September 21 2005, 16:37:34 UTC 6 years ago

Playboy's ideas of beauty

A long time ago I read a comment that if a woman wanted to see what men really considered beautiful, don't look at the fashion magazines: they are designed for women who are competing with other women. Don't look at the models or centerfolds in the men's magazines; they are airbrushed into the currently fashionable ideal. But - look at the women in the cartoons. Unreal as they may be, they are a stylized version of what men really like. And what do you see? CURVES!

This is the same guy who said if you're middle-aged and not glamorous, don't try to be mutton-dressed-as-lamb. Collect your strange art, dress to suit yourself, bake goodies, and you'll have more and better friends of the opposite sex than ten of these fifty year olds in teenagers' clothing.

The book was on manipulating men into liking you, but still ... there were some words of wisdom in it! I extracted them and threw the rest of the book in the garbage.

[info]archangelbeth

September 21 2005, 16:45:34 UTC 6 years ago

I had never thought about it that way, but that's very interesting and I think you have a point.

[info]ozarque

September 21 2005, 19:14:25 UTC 6 years ago

I agree with you. For men to promote the perception of women as objects is bad; for women to do it goes way past bad.

I will never understand why women fall for the fashion magazine party line and support it ... and impose it on their little girls by making it clear to them that they support it.

[info]radiantfracture

September 21 2005, 16:30:34 UTC 6 years ago

I've noticed the same thing about Cosmopolitan

In amongst all the maddening articles, there's always one really good one, usually about an important women's health issue, and often led on the cover with some ridiculous sensationalistic title, presumably to grab attention for something that's actually useful.

{rf}

[info]orangemike

September 21 2005, 16:55:14 UTC 6 years ago

I really hope you will send this as a letter to the editors of Esquire!

[info]starcat_jewel

September 21 2005, 17:32:39 UTC 6 years ago

It may be that they mix the Good Stuff in amongst all the adolescent crap because that way the people who read the magazine for the adolescent crap are more likely to read it. Sort of like crushing up the cat's pill in a spoonful of gooshyfood.

[info]ozarque

September 21 2005, 19:10:09 UTC 6 years ago

That's a very plausible explanation. Thank you.

[info]istemi

September 21 2005, 18:54:02 UTC 6 years ago

About a third of it is erotic stuff that appears to have been written by male seventh graders huddled in snickering groups in their locker rooms.

What an apt image! Thank you, this made me smile.

[info]misterniceguy60

September 21 2005, 19:01:05 UTC 6 years ago

To really put Esquire in perspective, read an issue of Maxim.

Maxim is to Esquire as Hustler is to Playboy.

[info]ozarque

September 21 2005, 19:08:51 UTC 6 years ago

You will get some idea of how sheltered my life is when I tell you that I've never heard of Maxim. But the thought of a publication that "is to Esquire as Hustler is to Playboy" is for sure depressing.

[info]alienne

September 21 2005, 19:50:13 UTC 6 years ago

Yeah, and without any of the USEFUL articles. At least, unless you're looking for hot technical gadgets -- i'll occasionally flip to that section if i see a copy handy. They do have some good reviews. *smile*

[info]almeda

September 23 2005, 15:52:07 UTC 6 years ago

A problem I ran across recently is that Penthouse (which used to lie between Playboy and Hustler on that spectrum, and included both story-based pictorial erotica and a good proportion of decently-edited written erotica in every issue) has now decided it wants to be Maxim. Four non-story pictorials, five letter-stories (total -- it used to be more like twenty -- and those ones were distinctly worse in quality than you get on alt.sex.stories), and the entire rest of the magazine little bullet-point cute writeups on tech and sports and whatnot.

It is to gag. Where on earth can we get our quality porno from nowadays? The internet has no EDITOR, which is a major drawback.

[info]milwaukeesfs

September 21 2005, 21:39:15 UTC 6 years ago

Esquire long years ago used to be uniformly good. Now, unfortunately, it appears that they are trying to compete with what has become know as "lad" magazines, notably Maxim and FHM, which I have perhaps uncharitably refered to as "Cosmopolitan for men/boys." They have a Cosmo-like presentation of short, simple fluffy stuff larded in with the cheesecake, which is all style and no substance, and shamelessly aimed at grown-up sixth-graders. Playboy also has added a distinctly dumbed-down first section for those who otherwise only look at the pictures. Happily, the quality of their interviews and other articles, like Esquire, has not been allowed to fall off.

Anonymous

September 21 2005, 22:58:29 UTC 6 years ago

I have been reading Esquire for upwards of fifty years (by the way, I'm female) and I cannot remember a time when it was other than as it is now, including the seventh grade boys. Even as a seventh-grader myself, I understood that this was a very limited view of the world. So I'm a bit confused as to what period exactly "milwaukeesfs" is talking about, and I wonder if that judgment may not reflect more about the reader than about the magazine.

I used to have a subscription, before I mostly gave up subscribing to things (and thereby greatly reduced my recycling load) and it was because of the excellent articles, and the very excellent humor articles they used to run (haven't seen any so good in recent years). I had stopped subscribing before magazines began to stink. So many of them do stink now.

[info]ethesis

September 22 2005, 01:06:19 UTC 6 years ago

I loved the reprise: "If I didn't subscribe to Esquire I might miss it when they do "The Five-Minute Guide: Water." I wouldn't want that to happen. I just wish they'd exhaust their resources of male perfumes."

[info]amanuensis1

September 22 2005, 13:55:38 UTC 6 years ago

I swore off women's magazines a while back--they're all full of this garbage that's nothing to do with me. "Lose ten pounds in just three weeks!" "Must-have spring fashions!" "Sexual techniques for you and your man!" "Why your child's school may need investigating." Please. The fashions are not meant to be worn off a runway, the entire diet industry is a lie, and porn is much more fun than a manual. And I don't have children. Meanwhile, Esquire features beautiful eye-candy men in its ads for me to gaze upon, reviews books and films that are NOT "chick flicks" (which I detest), the articles all have titles like, "How to eat your business rivals for lunch and spit them out like the puny things they are," "How to order wine so you won't sound like a dork," "How to tell a well-made shoe," and it assumes the people it is speaking to have a healthy sense of entitlement that has nothing to do with relationships with romantic partners. Me, I subscribe to Esquire.

[info]kelsied

September 23 2005, 04:58:34 UTC 6 years ago

Google has the answer for everything.

It looks like if you do subscribe, there are member only articles, but there's a fair bit even if you don't... well, five articles a month, at any rate. *grins* No idea as to whether they're the same articles running in the magazine itself, or how often they're updated... I had no idea that girly mags could be so educational. Yet another thing they forgot to teach us in school....
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